• Wholesale Sales Manager

    Job Locations UK-London
    Job ID
    # of Openings
    Up to £45k + bonus
    Permanent Full-Time
  • Overview

    The Wholesale Sales Manager is responsible for developing the wholesale business for two established fashion labels and three smaller brands building on retail success in-store. The objective is to drive the wholesale business with major luxury department stores and boutiques in the UK, Europe and Middle East. The successful candidate will have at least 5 years’ experience in contemporary or luxury womenswear with a proven track record in achieving year-on-year growth.


    • Manage and grow the wholesale business in the UK, Europe and Middle East
    • Devise and execute the wholesale sales strategy. 
    • Travel in and out of season four times a year from London to Paris as appropriate. 
    • Work to seasonal budgets and with Retailers to help build a sales plan for each season.
    • Grow department store presence in the UK, negotiating space, location, assortment plan, markdowns, profit guarantees, etc., with buying teams to acquire the best terms.
    • Line sheet creation for each designer collection.
    • Prepare all paperwork for selling including price lists, line sheets and order forms.
    • Ensure all deliveries contain a merchandisable mix of product.
    • Along with the Sales Administrator, ensure all available stock is shipped in a timely manner.
    • Support Finance in chasing all deposits and pro-forma invoices.
    • Agree order quantities and ensure minimum order values are adhered to.
    • Manage any exclusivity issues with the support of senior management.
    • Research new markets and prospect stores to continue the growth of wholesale.
    • Ensure sell through by style in existing stores is recorded, analysed and any poor results acted upon.
    • Competitor analysis to ensure the brand has a commercial product offering at the right price point.
    • Liaise closely with the team on post and after-sale follow through, sales analysis and sell through data to support sell out, maximising reorders.
    • As brand ambassador, provide retailers with training on product and proactively communicate the brand philosophy to the market. 
    • Work closely with production, retail, merchandising departments.
    • Provide end of season reports on sales, customer feedback, needs of the market, etc.


    • Wholesale Sales Manager with a minimum of 5 years’ experience specialising in contemporary or luxury womenswear.
    • Strong and current buyer relationships with leading UK department stores, online retailers and independent boutiques.
    • Expertise in devising wholesale sales and pricing strategy, negotiating terms and prices with buyers.
    • Proven track record in achieving seasonal year on year sales growth.
    • Well-presented and personable with strong interpersonal skills.
    • Excellent negotiation and presentation skills.
    • A dedicated, hard-working and committed individual willing to invest in the long term.


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